The Turnaround Has Begun…
One of the conversations I had with a fellow MSP was a breath of fresh air. He said I had a lot to do, that it could be overwhelming and that I needed to tackle things one at a time.
One of the conversations I had with a fellow MSP was a breath of fresh air. He said I had a lot to do, that it could be overwhelming and that I needed to tackle things one at a time.
By the end of 2019, Anderson and his business partner of four years had an unfavorable separation, just months before the Covid-19 pandemic disrupted lives all over the world and businesses of every kind shut their doors.
In under five years, Kevin Damghani skyrocketed his MSP from $0 MRR to a staggering $350,000/month MRR with clients in 25 states. Focused on….
We traditionally built the business on SMBs. With cybersecurity and the opportunities we saw, we thought it was a good idea to start targeting mid-market companies. We shed 20% of our revenue from the SMB market in the first half of 2022.
You MUST have a marketing and sales process in place. It’s clear the previous owner had zero process. Without a proven and repeatable process, growth is impossible. Revenue is stagnant. Without a process, I know I would have just gone back to 100% tech work.
Dan became the CTO for one of the largest travel agencies in the world. While working there, Dan received a phone call that changed everything…
TriQuest Technologies had been a successful and high-end IT services firm for 25 years, but we hit a wall with growth. We had been relying on word of mouth, reputation and referrals for new customers..
Within a few months, Dewayne says he found himself rebuilding a business from scratch out of his upstairs bedroom, with a pile of attorney fees…
In 2020, our revenue was at $517,595. It was that year that we took TWO IMPACTFUL ACTIONS to transform our small, four-employee operation into a multimillion-dollar MSP with 14 employees.
We’ve invested in marketing and expanded our sales team. Before, I didn’t recognize the value of spending money on marketing. Now, we’re looking for marketing opportunities. There isn’t a week that goes by where we don’t have at least one direct mail campaign going out. Sometimes, we do two a week, plus weekly emails, monthly newsletters, and postcards. Don’t have the mindset that “I can’t afford to hire somebody, or I can’t afford to invest in marketing, or I can’t afford to invest in a salesperson.” At this point, how can we NOT afford to do it? It’s a huge business opportunity for us.
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