How Your Employees Are Screwing Up, Sabotaging, And Sinking Your Marketing Efforts — And...

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Earlier this year, I bought a beach house on the Florida panhandle in an area that the locals call “30A,” which is the name of the road running through all the little beach towns...

The 4 Principles Of Combat (And Business) Leadership From Navy Seal Jocko Willink

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For 18 months, your team has served in Iraq, under fire constantly, and in that time has become the most decorated SEAL Team Unit of the war. The last few weeks have been brutal,...

When To Use Your HEAD, Not Your Heart

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Back in December, I had an ex-employee who had quit earlier in 2020 reach out to me via e-mail to see if I would be open to taking them back in their former position...

Getting REAL Productivity From Your Employees

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Geez, it feels good to be right. In a survey by 451 Research, roughly 55% of people working from home surveyed said they were both less productive and less engaged working from home –...

Man Plans, God Laughs; An Old Yiddish Adage

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In the classic novel "A Tale Of Two Cities," Charles Dickens opens with the often-quoted phrase: “It was the best of times, it was the worst of times.” What many don’t know is that...

What Actually Makes You A Strong Leader Right Now

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Last week I had a former captain of the nuclear submarine the USS Sante Fe and author of the best-selling book Turn The Ship Around, David Marquet, reach out to me and ask, “What...

What Does It Mean To Be Entrepreneurial?

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“Risk comes from not knowing what you’re doing.” –Warren Buffett What does it mean to be entrepreneurial? A whole lot of answers can be attributed to that question, but there is really one true answer. Most...

How To Deal With Criticism Disguised As “Feedback”

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Here’s an e-mail I recently received from a client: “Robin, I’m doing your marketing and it’s working (yeah!). This is the first time I’ve ever generated leads from marketing, so I’m very happy about...

How To Deal With Clients Who Want To Cancel Their Service, Stop Paying And...

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In part 1, we revealed businessman, author, and former FBI hostage negotiator Chris Voss’ three-step process for dealing with clients who want to cancel their service, stop paying and weasel out of contracts. (If...

Here’s To Growing A Pair

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In an act of civil disobedience, Elon Musk openly defied the California shelter-in-place order, keeping his car-manufacturing plant open. He said if the authorities show up to arrest anyone, it should only be him....