9 Strategies The ‘Toughest Man On Earth’ Uses To Crush Obstacles And Achieve The...

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On June 8, James Lawrence, the triathlete known as “The Iron Cowboy,” did the impossible … He finished his 100th consecutive Ironman race in 100 days. For one quarter of 2021, his daily regimen consisted of...

How To Get Prospects To Automatically Accept Your Proposed Managed Services Plan

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On Facebook, I saw a post from an MSP asking how to convince a client they NEED the managed services plan as he had proposed it. Apparently, the client came back insisting they didn’t...

5 MSP Leaders Give Thanks

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It is easy to get caught up in the whirlwind at the start of the holiday season. You are probably working overtime to protect your customers from potential holiday-themed cyberattacks, training your technicians, or...

The Devil is in the Details: How Big Wins Are Secured By Managing The...

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By now, the tragic Florida condo collapse will be “old” news for the rest of us in the U.S. — but certainly NOT for the local community there and the families who suffered the...

So Uninformed It’s Scary

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During a conversation with a sponsor prospect looking to invest a LOT of money with us, I asked, “What do you know about us and what we do?” His answer: “Very little, but I...

5 Ways For MSPs To Create Marketing That Can’t Be Ignored

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Most people, when they think about tenacity, don’t think about marketing. But I do. Other folks may conjure images of triathlons or grueling ordeals that require both physical and mental toughness. And they’re not...

What Should REALLY Scare You This Halloween

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What scares you? In my teens I cleaned homes to make money. One of the homes I worked in for over five years was a family-owned funeral home. They lived on the second floor and...

How To Get A Client Or Prospect To Say ‘NO’ So You Can Get...

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Does yes really always mean yes? Absolutely not. When we say yes, we’re committing to something. And immediately after we’ve committed, we begin worrying about what we’ve just signed up for. Which means, at best, every yes...

Just How Hard Should You Push Yourself And How Do You Know When You’ve...

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Back in June, my friend James Lawrence, aka “The Iron Cowboy,” pushed the limits of human endurance to accomplish what any rational person would deem impossible: He successfully completed 100 Ironman triathlons in 100...

I’m Interrupting My Weekly Lesson…

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“I’m interrupting this weekly article with a crass commercial.” Oh, there IS a lesson in here, and a really, really good one at that – but yes, I’m trying to get you to buy...